Spring 2012 Cosmetics and Skin Care line by Optimum Essentials.

 This past weekend Michelle, Daniela and Allison went to preview the Spring 2012 line and we are happy to share with you, a little teaser of what is to come.

                                                 BAKED MARBELIZED SHADOWS
                                                 BOLD VIVID GLOSS
                                                 PERFECTLY PRIMED SKIN

 Did the long, gray winter leave you lusting for energizing, vivid color? Introducing OPTIMUM ESSENTIALS Spring 2012 collection—fresh, eye-popping palettes borrowed
from the bolder side of nature. Inspired by wild, natural color, this collection
introduces an invigorating splash of fun and saturated hues that coax you out of
your sweater and into the sun

                                                        FRESH BAKED BEAUTY

                                                                      
                                                                    WHY BAKED ?
      
 The baking process for these powders helps create an airy, ethereal texture. Each powder is individually
baked on its own terracotta tile not allowing moisture to escape, creating a super fine, micronized powder
that’s extremely creamy. Handcrafted in the USA, these powders are versatile and universally flattering.
                                                                                

LUXURY GLOSS

 This show-stopping gloss combines intense pigments with superior shine. Lightweight and luminous with a multi-dimensional finish that glows. Nourishing conditioners soften fine lines and hydrate for smoother, younger-looking lips. New angled paddle applicator ensures an even, effortless application. Hypoallergenic. Paraben free.

                                                         SIGNATURE SHADOW TRIO

                                                                        

The bold, color-blocking trend continues this season and these cabana-inspired shades are a nod to Spring 2012 Resort Wear. Each trio contains seven sumptuous, sheer satin shades in eye-catching, color-washed hues. Customize and blend for a multi-dimensional, memorable look. Hypoallergenic. Mineral oil-free.
Apply wet or dry, for the desired effect. When used wet, dark shades transform into eye liner; lighter shades become brighter and more luminous.

BAKED MARBELIZED SHADOW

(baked shadows are NOT all created equal)

We are SO excited to share with you these NEW and EXCITING Baked marbelized eye shadows.

Innovative, silky smooth baked shadows with a luxurious, creamy finish. A combination of three liquid pigments swirled together to create a one-of-a-kind signature shade. Hypoallergenic. Fragrance and paraben-free.
: Grassroots, Smashberry, Dovetail and Whirlwind.

                                                                    

PERFECTLY PRIMED SKIN with a TINT of Color

                                                   Perfectly Primed Skin is more "IN" now that EVER.
This Spring Season we are featuring a slight twist on our RetexturCREME Face Primer.
If you need a little hint of color with the added benefit of Broad Spectrum  SPF 20 this is the product for you.
This imperceptibly light primer smooths skin, evens tone and
warms the complexion with a subtle radiance. For now this primer is available in two shades with possibly more to follow. 

**Our RETEXTURCREME Face Primer is still here to stay** 


These are just a sample of the entire SPRING collection but we wanted to share our excitement with you now while it is fresh in our minds. We hope you love it as much as we do.

"THE FUTURE BELONGS TO THOSE WHO BELIEVE IN THE BEAUTY OF THEIR DREAMS"
Eleanor Roosevelt